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#Trade Shows & Events

parts2clean 2017 the biggest in show’s history

Held in Stuttgart, Germany from 24-26 October, parts2clean 2017 featured 253 exhibitors from 16 nations. Its displays filled more than 7,300m2 of space, making it the biggest parts2clean for booking space.

The end-of-show tally shows that parts2clean 2017 was also a major success for attendance: over its three-day run, parts2clean attracted some 4,900 trade visitors, nearly 20% more than for the comparable show in 2015.

“These outstanding figures reflect the key importance of parts2clean for the industrial parts and surface cleaning industry,” commented Olaf Daebler, global director for parts2clean at Deutsche Messe. “Something of at least equal importance was the dynamic, upbeat mood that prevailed throughout the show.”

The visitors came from a total of 41 countries and the share of attendees from abroad was 24% – an increase of 4%. After Germany, the top countries of visitor origin were Switzerland (16%) and Austria (12%), followed by France, Sweden and the Netherlands with 6% each. This broad international mix was reflected in the diversity of the contacts fielded by exhibitors.

Detlef Lang, technical sales optical microscopy, Carl Zeiss Microscopy, said: “We encountered a lot of international visitors – people from countries like France, Austria, Hungary, Slovenia and Turkey. Most of them were here primarily in order to gather information, but there were also some with specific projects in mind who requested quotes right then and there.”

The facts and figures only tell half of the story – there was also a high level of exhibitor satisfaction generated by parts2clean’s audience. 26% of all attendees were top-level executives, and another 27% were from managerial backgrounds. Moreover, a very pleasing 87% of the visitors were professionals who play a major role in their organizations’ purchasing decisions. “81% of all parts2clean visitors come ready to invest,” Daebler noted. “And about 80% of their planned expenditures are pegged for realization within 12 months of the end of the show. Furthermore, about half of the planned purchases are for volumes in excess of 100,000 euros.”

Details

  • Stuttgart, Germany
  • parts2clean